From the Blog.

Our blog features a wide range of resources about networking, lead generation and brand building. We also cover more information on our products, features, production and environmental tips and tricks. To see all the articles in our blog, visit the archive.

A reusable coffee cup
Environment
Robert Jakobson

What is Sustainable Marketing?

Sustainable marketing is more than green corporate branding. Behind the scenes, marketing worked for decades on one simple idea. Get attention fast. Convert fast. Scale fast. That model is now breaking and that is why brands are turning to sustainable marketing. Marketing is changing Global trust in advertising is low.

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a paper business card
Business
Robert Jakobson

What to Include in a Business Card in the UK?

People talk a lot about design, fonts and brand colours, but rarely about the real starting point: how people in the UK now expect to connect. Therefore, it is perhaps worthwhile to stop a while and ask a simple question, what to include in a business card in the UK

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Business professionals
How-To Articles
Robert Jakobson

How Smart Business Cards Work

Beyond the technical details, here is a deeper insight: our brains remember what we act on quickly, more so than what we store for later. When someone taps your card and takes an action right away, you lock in memory, you lock in value. Smart business cards don’t just share

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a business converation
Business
Robert Jakobson

How to Use a Smart Business Card (Step by Step)

A small moment at a meeting can slip away fast, yet one smooth tap can pull a person toward you. This is why people using smart business cards often notice more replies and warmer follow ups. The card shapes the moment so the other person feels the next step is

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A team meeting
Features
Robert Jakobson

How to Create a Smart Business Card

Standing in a busy hotel lobby after a long trade show day without any results or leads, a young freelancer tapped his smart business card against a visitor’s phone. Her screen opened straight to his LinkedIn profile. She saved his details with one press and connected before they even finished

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An happy user
Features
Robert Jakobson

How Custom NFC Business Cards Work

Most people think a custom NFC business card is just a fancy version of a paper business card. You tap it on a phone, it opens a link, and that is it. That description is true, but it hides the real story. A custom NFC business card can shorten follow-up

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  • All
  • Business
  • Environment
  • Features
  • How-To Articles
  • Networking
  • Uncategorized