The #1 Real Estate Lead Capture Method… Is a Business Card?

Real estate in London

Traditional real estate lead capture tools are a bit broken. Because only 0.4% to 2.4% of real estate leads turn into sales. That means for every 1,000 leads, just 4 to 24 close. Here’s a breakdown of the average conversion rates based on recent studies: Overall Average Conversion Rate: Approximately 2.4%. Internet Leads: Conversion rates […]

How to Increase Brand Awareness

a marketer working on branding

Sometimes it feels like you’ve poured everything into marketing, yet your brand still fades into the background. You cannot afford to let that slide and go on. If for nothing else, because 59% of consumers prefer to purchase from brands they recognise. So, being memorable matters. Understanding Brand Awareness Brand awareness is about making your […]

33 Real Estate Branding Examples: How the Best Do It

Real estate agent discussing with a client

Most people start their home search online. Over half of home buyers — 51% — find their home this way. But a real estate deal doesn’t happen with a click. Buyers still need in-person meetings, property showings, and real conversations. These help them feel confident in their choices. Thus, real estate branding must work both […]

How to Close High-Value Deals: A Complete Guide

Here's how to close high-value deals

Most big deals don’t fall through because of price. They fall through because decision-makers can’t agree. Studies show that nearly 80% of large deals stall because people involved in the deal hesitate or lose confidence. Therefore, when closing high value deals, it pays to make people trust you as individuals and as a group.  Remember, […]

Lead Capture Software: 12 Tools to Win Customers Easily

A lady looking at lead capture software

Most businesses don’t lose customers because they have bad products or poor services. They lose them because they fail to follow up fast enough. Recent research shows that 78% of sales go to the company that answers first. That is why you need lead capture software. A potential customer visits a website, fills out a […]