Category: Business

9 High-End Executive Gifts with Unique Examples

Think about the last time you received a gift that felt truly special. Now, consider this: over 70% of executive gifts companies buy for C-level leaders end up unused or discarded. What is an Executive Gift? An executive gift is a reflection of respect, appreciation, and the intent to build lasting relationships. Unlike casual business […]

10 Truly Exciting Customised Business Gifts

Remember that moment you receive a gift you won’t use? It’s disappointing, right? 79% of people say they don’t feel a real connection to companies that give generic promotional items. But, people will use, remember, and even share with friends customised business gifts. Here’s how to make the most of them. Why the same old […]

7 Best Lead Retrieval Apps: The Systems and Devices You Need

You’ve probably seen them at trade shows, those badge scanners people wave in front of name tags. That’s a lead retrieval device connected to a lead retrieval app. It’s a specific type of lead capture tool, designed mostly for in-person events like expos, conferences, and conventions. Here’s what makes an old-school lead retrieval devices a […]

Social Lead Capture Tools from a New Perspective

You meet someone at a networking event. You chat and hit it off. Then you exchange contact details. But you did not have your social lead capture tool with you. Later, you can’t recall their name, and their business card is nowhere to be found. Sound familiar? According to a study by the Harvard Business […]

The #1 Real Estate Lead Capture Method… Is a Business Card?

Traditional real estate lead capture tools are a bit broken. Because only 0.4% to 2.4% of real estate leads turn into sales. That means for every 1,000 leads, just 4 to 24 close. Here’s a breakdown of the average conversion rates based on recent studies: Overall Average Conversion Rate: Approximately 2.4%. Internet Leads: Conversion rates […]